Microsoft laying off 7000 people is neither new nor rare. Other large organizations are doing it too.
The logic is simple. Show improved productivity and therefore appear lucrative to investors.
I am neither for nor against it but what I find interesting is the way EdTech ads are promising jobs at the same companies which are laying off in bulk.
It’s like offering a sweater to someone in the middle of summer.
But if I put my Marketing Hat on, I realize πΈπ©πΊ π΅π©π¦πΊ π’π³π¦ π₯π°πͺπ―π¨ πΈπ©π’π΅ π΅π©π¦πΊ π’π³π¦ π₯π°πͺπ―π¨.
These ads are not selling results. They are selling an emotion.
The emotion of
β³ Familiarity
β³ Desirability
β³ Job Security
β³ Prosperity
In an ideal world where jobs will either get automated or eliminated, the courses should be selling
β³ Autonomy
β³ Creativity
β³ Mastery
Things that AI is yet to master. What do you think?
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